How Bitget Onboarded 100M+ Users in 150 Countries

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For this week’s Tuesday episode, I interviewed Gracy Chen, CEO of Bitget, one of the world’s top crypto exchanges. Under her leadership, Bitget has grown to 100M+ users across 150+ countries, with over $3 billion in daily trading volume and a thriving token ecosystem built around BGB.

Gracy opens up about her journey from broadcast journalism to fintech and eventually crypto. She breaks down Bitget’s strategy for global growth, how BGB could be more than just an exchange token, and what they're building beyond trading — including wallets, partnerships, and education. They also discuss AI, regulation, token utility, and more women entering web3 leadership.

Timestamps

00:00 – Intro
01:44 – From TV anchor to fintech investor to Bitget
04:39 – How Bitget grew to 100M+ users & 150+ countries
07:53 – How BGB aims to be more than an exchange token
10:12 – Bitget Wallet, education, and expanding access
13:31 – Gracy’s early investments: BTC, ETH & XRP in 2015
16:58 – Why she left traditional finance for Web3
20:47 – How she became CEO after investing in Bitget Wallet
24:09 – Women in Web3: representation, storytelling & risk-taking
28:46 – Brand building, community trust & emerging markets
33:17 – The future of BGB & Bitget’s next big bets
37:52 – Final advice: be visible, lead with mission, tell your story

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Money and people moves

1. The Head of Comms at Solana Foundation Arielle Pennington departs after 3+ years

2. Ella Hough joins Michael Saylor’s Strategy to expand its bitcoin advocacy

3. Phantom acquired Sniper, a Solana trading platform

4. Scrap-metal billionaire Adam Weitsman buys over 5,000 Yuga Labs NFTs

5. Tokenization Specialist Centrifuge Appoints Former Goldman Sachs Executive as COO (CoinDesk)

6. Lido lays off 15% of workforce for ‘long-term sustainability,’ cofounder says (The Block)

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Please note that this content is for informational and entertainment purposes only. Any views shared should not be considered financial advice, nor should it be used to make investment decisions. Cryptocurrencies are high risk and you should consult a financial professional before making any financial decisions. Make sure you do your own research. We may have a direct or indirect financial interest in content mentioned in this newsletter.